Analysts: Janel Logan, Amanda Repp and
Padma Venkatraman
Business Summary
Procter & Gamble, founded in
1837 and based in Cincinnati, OH,
is recognized as the world's largest
producer and distributor of
household and personal products.
PG is organized into three global
business units: Beauty; Health and
Well‐Being; and Household Care.
PG Procter and Gamble operates
in over 80 countries and offers
products and services to more
than 180 countries worldwide. PG
has a strong global market
presence. In 2009, PG generated
61% of its total sales in
international markets.
Recommendation: LongTerm Buy
Recent Price (12/04/09): $62.60
Sector: Consumer Staples
Target Price:
Sub‐Sector: Consumer Goods
$65.53
52‐Week Range: $43.93‐ $64.00
Stock Classification: Classic Growth
Market Capt:
$178 B
Institutional Ownership: 58%
P/E Ratio:
17.4
Dividend Yield: 2.8%
$4.58
Beta: 0.6
Earnings per Share:
Price Performance
Highlights
PG is focused on developing its
consumer understanding,
marketing, and brand‐building
techniques.
PG manages 23 brands that
individually generate over $1
billion in annual sales and 20
brands that individually generate
half of a billion in annual sales.
12 of PG’s billion‐dollar brands are
currently the #1 global market share
leader in their respective product
categories.
Investment Thesis
Concerns over a sluggish economy in 2010 led us to PG — we
favor large‐capitalization, low beta, defensive stocks that pay
above‐average dividends and have strong growth potential in
foreign markets.
PG is the best consumer staples stock in terms of brand
management, innovation and consumer understanding. ...
No comments