Demand for Low Calorie Chocolates to Surge in Asia Pacific as Consumers Become More Health Conscious, States Tmr

Transparency Market
Research

Asia Pacific Chocolate Market - Scenario, Trends, Industry
Analysis, Size, Share and Forecast 2013 - 2019

Published Date
29-07-2014

118 Page Report

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Demand for Low Calorie Chocolates to Surge in Asia Pacific as
Consumers Become More Health Conscious, states TMR

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Asia Pacific Chocolate Market

REPORT DESCRIPTION

The Asia Pacific chocolate market is concentrated with the top five players accounting for above 60% of
the market in 2012. Players in the market are constantly participating in mergers and acquisitions and also
focusing on product innovation. There is moderate threat from substitutes such as snack bars, regional
sweets, and bakery products, which will continue to remain in the coming years. Threat from new entrants
is expected to be low owing to the capital intensive nature of the industry and interference of regulatory
bodies, Transparency Market Research (TMR) finds in a new study.
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According to the report, the Asia Pacific chocolate market is expected to be worth US$18.23 bn by 2019.
By product, the molded bar chocolate segment is expected to lead and account for US$5543.9 mn by
2019. The rising demand for dark chocolates owing to the rising health concerns among the people in the
region is behind the escalated growth of the molded bar chocolate segment. The chocolate market in Japan
is expected to reach US$4656.23 mn in 2019. China is also one of the prominent markets for chocolates in
Asia Pacific.
Visual Merchandising in Retail Stores to Increase Purchase of Chocolates
The rising per capita income of the people in Asia Pacific owing to the...