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Market Outlook and Forecast on India Breakfast Cereal - 2021

  • Date Submitted: 11/24/2015 12:19 AM
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Market reports on India presents the latest report on “Market Outlook and Forecast on India Breakfast Cereal - 2021” http://www.marketreportsonindia.com/food-beverages-market-research-reports-13316/breakfast-cereal-india1.html   This report was provide in urban consumers prefer a fast arrangement for breakfast due to their lifestyles, and breakfast cereals, especially flakes, provide exactly that.

24th Nov 2015, – Navi Mumbai, India: Market reports on India presents the latest report on “Market Outlook and Forecast on India Breakfast Cereal - 2021”. The breakfast cereal market is divided into hot cereals viz. mostly oats, but also oat bran and wheat bran..

A change is taking place at the breakfast table of an average urban Indian household which is nothing short of a revolution. The home-made idli is being replaced by a packaged branded ready-to-cook batter. A bowl of cereal is elbowing out the hot-from-the pan aloo paratha. Even the regular quick-fix kanda-poha is being shoved aside by multi-grain oats flaunting health benefits. The hustle and bustle around the first meal of the day keeps the packaged breakfast foods mart on the edge. The food makers have tried to change traditional breakfast norms, but need to increase the level of penetration and frequency of purchase. While many bank heavily on urban consumption to rise on the back of health offerings like oats and muesli, others keep a close eye on opportune ethic breakfast eats.

“India Breakfast Cereal Market Outlook, 2021”, India's breakfast cereal market was growing with a CAGR of 22.07% over last five years.Kellogg's India, Bagrry and PepsiCo Quaker are the three leading companies capturing more than 75% of the market. Owing to urbanization and increased income of people, western India has the largest market share in breakfast cereals, followed by north and south. The breakfast cereal market is divided into hot cereals viz. mostly oats, but also oat bran and wheat bran, and ready-to-eat (RTE) cold...

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