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Asia Pacific Increases Chilled and Deli Foods Consumption, Global Players to Rapidly Enter Region, Says Tmr

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Transparency Market
Research

Chilled and Deli Foods Market - Global Industry Analysis,
Size, Share, Growth, Trends and Forecast 2015 - 2021

Published Date
08-12-2015

46 Page Report

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Press Release
Asia Pacific Increases Chilled and Deli Foods Consumption, Global
Players to Rapidly Enter Region, Says TMR

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Chilled and Deli Foods Market

REPORT DESCRIPTION

Kraft Foods Group, Inc., Brasil Foods S.A., and Tyson Foods, Inc. collectively held 28% of the global chilled
and deli foods market in 2014, leaving 72% of the revenue to be taken up by a very large number of
regional players.
According to Transparency Market Research, these key players aim to acquire greater portions of the
market revenue through various market consolidating ventures such as mergers and acquisitions and
advanced research and development. For them, consistency in releasing new types of chilled and deli
foods and other meats is key to gaining in market share.
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Players Aim for Greater Sales in Rapidly Growing Prepackaged Sandwiches Segment
“Prepackaged sandwiches have been the most popular type of chilled and deli food in recent times. This
segment not only has the ability to provide consumers with a more balanced diet, but also provides a high
level of convenience. Prepackaged sandwiches fit perfectly into the hectic modern lifestyle of most middleclass workers” states a TMR analyst. While prepackaged sandwiches have always been popular in North
America and Europe, they are rapidly gaining popularity in other parts of the world as well.
Meanwhile, thanks to advancements in packaging materials and manufacturing,...

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