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High Demand for Consumer Goods and Consumer Durables Packaging Increases Laminated Labels Packaging Market

  • Date Submitted: 10/20/2016 06:21 AM
  • Flesch-Kincaid Score: 9.1 
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Packaging industry has transformed significantly over time, packaging has emerged from ‘just a need’ to an ‘integral part of product strategy’. Packaging plays a pivotal role in product marketing, and have significant impact on overall product sales. Hence, packaging has emerged as an important factor to compete in fast moving consumer goods and other related market. Innovation and use of technology in packaging is as important as that in product development. Need for highly resistive, flexible, durable, attractive and consumer-engaging packaging led to the introduction of laminated labels in the packaging industry. Manufacturers, especially of consumer goods, adopted laminated labels packaging due to its high receptivity among the consumers. Laminated labels are available in large variety and offers resistant to high moisture, friction, solvent and weathering exposure. Laminated labels are manufactured using polyesters, polypropylene and other laminates. High demand for consumer goods and consumer durables packaging and growing pharmaceuticals industry aid in proliferating the sales volume in the global laminated labels packaging market.

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Laminated Labels Market: Market Dynamics

Food and beverage sector with the maximum product range and highest consumption pattern is the major driver of laminated labels packaging, globally. Pharmaceutical and medical sector with the next bigger product portfolio stands second in boosting the sales of laminated labels packaging. Apart from these sectors, laminated labels packaging sales are fuelled by increasing demand from automobile, furniture, paints and electronics industries. Capital intensive nature of laminated labels packaging and presence of other economic packaging equipment may restraint growth of the laminated labels packaging market. Recent economic downturns across various countries in developed and developing...

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