Swot for Intel

1, Undertake a brief SWOT for Intel

Strengths
Intel has strong market position. Intel is the largest microprocessor manufacturer company in the world.

Intel has been successfully recognized as brand, it is one of the most valuable brands in the world. People rely on Intel products as it is most reliable name.

Intel produces specialized products as it has captured only one area. Its employees are skilled in that area so it manufactures best products because of specialization in products.

It keeps on improving its products like Intel introduced many versions of core 2 processor and every version are improved than the previous one. These improvement in products not only helps in stronger the customer base but also satisfying the customers.

Strong finances are also the important thing for a company to make innovations and improvement and also taking risks regarding new products. Intel is also backed up by strong finances which help it to lead the market.

Weaknesses
Sometimes technical problems have found in the products which needs consideration because it can weakens the customers’ base.

Intel had a hard time convincing consumers to pay more for its high performance products.

Although Intel placed the ‘Intel inside’ sticker on the outside of their PCs and laptops, it doesn’t help to advertise its brand, because consumers just remember the brands of the laptops.

Opportunities
Launch of Atom processor partnerships and alliances.

Expanding PC market, as the PC industry slowed in the mid-2000s, Intel sought opportunities in new growth areas such as home entertainment and mobile devices.

Growing global semiconductor market, as the time passing the demand for computer products increasing rapidly which is opening the doors for the success of Intel. The increasing demand is great opportunity for Intel.

Threats
Increasing competition, competitors like AMD are trying to improve its products which can give the tough time to Intel’s...